One of the determining factors for linkbuilding is the knowledge of the website rating system. Search engines rank Web pages by many parameters. The exact procedures of each search engine are classified.
One of the most visible factors of ranking websites search engine is the so-called rank. It is relatively easy to presentable and codified. Linkbuilding seeks to lift the rank of the website by building back links to these sites on other sites.
Ranks by individual search engines
Google search engine uses PageRank, search engine list in turn SRank. Linkbuilding tries to create as many links as possible to the site. The more relevant pages on your site refer to, the search engine has a higher quality and benefit, and the more its rank increases.